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Séraphine (company) : ウィキペディア英語版
Séraphine (company)

Séraphine is an international maternity fashion label and store. The company was founded by French-born designer Cecile Reinaud in 2002. Séraphine is based in London and has stores in the United Kingdom and United States. Its clothing is sold around the world through various boutiques and online.
The maternity label received worldwide attention when Kate Middleton was photographed in a Séraphine dress for the first official family portrait with Prince George. Séraphine has also been worn by celebrities such as Halle Berry, Angelina Jolie, Kate Winslet, Christina Aguilera, Gwen Stefani and Doutzen Kroes. In 2015, Séraphine received the Queen's Award for Enterprise, the United Kingdom's highest official accolade for businesses.
==History==
Séraphine was founded in 2002 by Cecile Reinaud, co-founder of Shoe Therapy. Originally from Paris, Reinaud studied business in France before moving to the UK to work for advertising agencies including JWT.〔(【引用サイトリンク】 Created in Britain: Now delivering maternity clothes to the U.S. and more than 30 countries around the world )〕 Reinaud had the idea to start Séraphine after she was approached by multiple friends asking her to tailor their clothes during their pregnancies. Her first design for the label was a pair of maternity jeans with a special lining and flexible fit to accommodate pregnant women.〔
The first Séraphine store opened on Kensington Church Street in West London in 2002. and it remains the company's flagship store to this date. In 2007, Séraphine opened its second store in Hampstead. The company launched a new, revamped website in December 2010.
Séraphine introduced its Luxe Collection in 2012, a line of maternity fashions for red-carpet events along with bridal gowns and outwear designed for women during and post-pregnancy. Séraphine opened another store in central London on Marylebone High Street in 2013,〔 and in 2014, the company opened a store on Northcote Road in Clapham.
In November 2014, the company opened a 1,650 square foot store in New York City. It is their first flagship store in the United States and is located on West Broadway.〔

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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